Our Team
Finn Melanson - Race Director/Co-Founder
Finn Melanson is the Founder-CEO of Singletrack, a media company producing content for the trail running community since 2021. He is also the Co-Founder of Massif Running, an events company hosting trail races in the Wasatch Mountains.
Jules Campanelli - Race Director/Co-Founder
Jules Campanelli previously served as the Co-Executive Director of a 501(c)(3) women's trail running organization, Women of the Wasatch. The organization aims to make trail running and outdoor recreation more accessible to women, and it has grown to over 1600 members. She is also the Co-Founder of Massif Running, an events company hosting trail races in the Wasatch Mountains.
Isabelle Hudson - Volunteer Coordinator
Isabelle Hudson is a trail runner and cyclist who moved to Utah in 2023 and quickly fell in love with the mountains. She is committed to building inclusive communities and expanding access to the outdoors. She partners with trail & outdoors organizations to bring their vision to life. She also serves on the board of directors for Women of the Wasatch, a UT-based trail running non-profit. She brings a background in community building, operations, and marketing to support our team and make sure everyone has a great race day experience.
Frannie Murray - SociaL media Manager
With a keen eye for capturing moments that matter, Frannie brings professional polish and creative energy to every social media strategy. After cutting her teeth in advertising for four years, she honed her skills during three transformative years at Meta/Instagram, where she excelled as both a communications and program manager while mastering the art of event production.
Based in Salt Lake City (but with unmistakable Wyoming roots and pride), Frannie approaches social media as both science and storytelling. She views platforms not just as marketing channels, but as powerful vehicles for driving impact and preserving memories.
When she's not crafting the perfect post or developing engagement strategies, you'll find Frannie hitting the trails with her husband and 10-month-old, where her best ideas flow in motion. Her documentarian instinct and understanding of social media's potential make her one of the strategic storytellers behind Massif's brand voice.